Tuesday, April 10, 2012

The New Swatch Touch


Swiss watch and jewellery maker Swatch steps out into the lights with two new Swatch Touch, the trendy new digital timekeepers with big colour LCD displays and a touch-sensitive zone for easy access to multiple times. Lit up like stars, the seconds dance across the screen. Constantly changing, alive, moving with the driving rhythm and the pulse of life, they are by far the biggest numerals on display. Catching emotion in the blink of an eye, they are the heart of the watch.
Inspired by the sounds and the rhythms of cities on the edge, Swatch’s designers have taken street-smart trends straight to the wrist: Swatch Touch blends the Swiss brand’s flair for on-trend colours with sharp, easy-to-read colour touch displays and high-tech timing functions. The case, 39 mm wide and 52.5 mm tall, provides plenty of space for the big, brightly lit display. Both new models pack a powerful mix of contemporary trends and advanced digital technology. The first is the stylish black and grey skull-patterned Swatch Touch Skull and the second a star-studded purple and white beauty, Swatch Touch Star.
The high-tech touch screen gives Swatch Touch owners easy access to six digital functions: time (2 zones, t1 & t2), date, chrono, alarm, timer and beep, using finger-taps and sideways scrolls. The curved plastic glass display and coloured LCD present Arabic numerals in a big, stylish font drawn to make the most of the watch’s shape, and the screen’s built-in backlight assures easy readability at all times. Swiss-made quality and ergonomic design—the watch head and strap are perfectly integrated—make every Swatch Touch a joy to wear.
Swatch Touch Star – $140.00: http://bit.ly/TouchStar
Swatch Touch Skull – $140.00: http://bit.ly/TouchSkull

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